Early third-party tracking data offers a first look at how Google's February Discover core update is changing what users see ...

Marie offers her expert insights of strategies post-core update for four sites and what made a difference for their recovery ...

SerpApi filed a motion to dismiss Google's DMCA lawsuit, arguing the search giant lacks standing to invoke copyright law over publicly visible search results.

Target ROAS and target CPA optimize outcomes, not spend caps, which explains why budgets can flex beyond daily expectations.

Google's Jeff Dean explains why latency and cost make Flash Google's production tier for AI search, and why models are built ...

Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity ...

Bing launches AI citation tracking in Webmaster Tools, Mueller finds a hidden HTTP homepage bug, and new data shows most ...

Google launched an AI Professional Certificate with seven self-paced modules and three months of AI Pro access. Eligible U.S. small businesses can enroll free.

Actionable frameworks, a clear understanding of how to measure Reddit's true influence on your business, and ways to drive ...

Turning off paid media sounds efficient until the data shows what happens to demand, brand search, and orders.

See how optimizing content differently for LinkedIn, Reddit, and search engines improves reach, relevance, and user ...

Google's VP of Ads & Commerce published her annual letter previewing agentic commerce updates, AI Mode ad expansion, and ...